Hey there. I'm Christian.
Senior Marketing Manager, Email Marketing Guru, 2X DTC Founder, Newsletter Publisher.
Senior Product Marketing Manager at WorldStrides
Utilizing creative strategy through direct mail marketing, email marketing, design, and digital marketing, each year I helped over 3000 high school students test-drive a career at some of the most prestigious colleges and universities.✔️ Strategy: Target and invite high achieving high school students to explore their dream careers using direct mail invitations and email nurture series.✔️ Tools: Direct mail, custom built email nurture series, and digital marketing.
Founder & Email Marketing Manager of Sunday Money, 8AM, Friday Digest
Responsible for the launch, branding, curation, delivery, and growth of newsletters to a collective audience of over 100,000 loyal fans.✔️ Strategy: Curate problem solving content to a targeted audience using digital marketing and creator collaborations.✔️ Execution: Beehiiv, Digital Marketing
Founder & E-commerce Director of Wildly Good & Eastern Outer
Founded and scaled (and sold) two outdoor apparel brands.Wildly Good started with a pair of the most comfortable Merino wool socks and blossomed into a full e-commerce business with multiple brands and thousands of SKUs. I delivered custom-made goods to loyal fans across the globe using social media, email marketing, and influencers.Eastern Outer designed and sold quality eyewear for all outdoor adventures.✔️ Strategy: Use social media rock stars to showcase products in the wild. Digital marketing efforts drove leads to email nurture series. Social re-marketing with unique offers.✔️ Execution: Shopify, Klaviyo, Facebook/Instagram
Full-Service
at Your Service
From startup to scale, I've had a hand in all aspects of growth marketing with an inbox-first strategy.As your full-service Email Marketing Manager, I will...✔️ Design a strategy to reach your audience
✔️ Create systems and nurture series to increase conversion
✔️ Reduce your reliance on paid advertising
✔️ Increase LTV and generate more revenue